Travel Habit Surveys

At Silverlining Research, we specialize in travel habit surveys that provide in-depth insights into how people travel and what drives their transport choices. Our surveys help transport operators, public authorities, and businesses develop better mobility solutions and optimize infrastructure for the future.

We offer a wide range of methods, including:

  • Face-to-face interviews on today’s journey on site to gain insights into the respondent’s travel patterns
  • Surveys on yesterday’s travels to map current patterns
  • Automated movement analyses via mobile apps
  • Qualitative interviews and focus groups to uncover deeper needs

Our data collection combines precision and flexibility. Results are often presented in user-friendly dashboards or integrated directly into your BI system, enabling you to quickly translate insights into action.

With Silverlining Research, you gain a solid foundation for decision-making to improve travel experiences and promote sustainable mobility. For us, travel habit surveys are not just about numbers – they’re about creating value and solutions that make a difference for society and individuals alike.

Clients we have conducted travel habit surveys for

Cases where we have used travel habit surveys

Travel & Tourism

Exploring Travel Attitudes and Expectations for the European Travel Commission

Exploring travel habits across seven key global markets

Travel & Tourism

Uncovering Visitor Behaviour and Motivations in Elsinore

Gain insights into how Elsinore attracts and engages visitors during summer through new findings on traveller profiles, motivations, and behaviours.

Travel & Tourism

The 2025 Tourism Survey for VisitDenmark

Silverlining Research conducts 17,000 face-to-face interviews to uncover key characteristics of tourists in Denmark.