Insights into identifying potential sponsors for the Ilmi Museum of Science, along with the development of customized sponsorship packages tailored to each potential sponsor’s unique incentives.
Culture & Attractions
Exploring the process of attaining financial and non-financial sponsorships for ILMI museum of science in Riyadh
Background
Silverlining Research and Omnibus Marketing Research and Consultancies have completed research on the process of acquiring sponsorships for ILMI, the soon-to-be new and exciting science and technology museum in Riyadh.
The ILMI Museum of Science is the first of its kind in the region and aims to inspire youth and support the UAE’s mission of promoting science and technology throughout the kingdom. The museum is scheduled to open in 2025 and will showcase various aspects of the human experience, with sections themed around ourselves, our inventions, and our world.
Method
We have conducted research in two parts focusing on the process of attaining non-financial and financial sponsorships for ILMI. The first part examined how museums engage with non-financial sponsorships through desk research and interviews with museum decision-makers.
The second part focused on financial sponsorships, starting off with desk research identifying companies who sponsor attractions similar to ILMI, and their approach and perspective on sponsorships in general. Next step included interviews with companies in the region and their approach to sponsorships.
Results
The project resulted in valuable insights that Omnibus used to develop sponsorship packages tailored to different corporate incentives, which will support ILMI in their mission. The insights from both non-financial and financial sponsorships contributed to a strategic approach to raising support and creating long-term partnerships for the museum.
In search of insights?
Send us a message or give us a call – then we will figure out if we are a good match for your needs.
Kristian Budolfsen
Director & Partner
Silverlining Research
Silverlining Research
Discover more cases
The Public Sector
Satisfaction and experiences with using the libraries and citizen services in Aarhus Municipality
Insights into citizens’ satisfaction and experience of citizen services and libraries in Aarhus Municipality following the construction of Dokk1 and renovations of libraries throughout the municipality.
Travel & Tourism
Cruise Tourism for Wonderful Copenhagen
Insights into cruise customer behavior, preferences, awareness of chosen destinations, and future expectations.
The Public Sector
Knowledge and Brand Analysis for the Municipality of Skive
Insights into how communication and development initiatives impact the reputation and awareness of Skive Municipality.
